Your Home Will Not Sell Itself
As everyone knows, in the high season it’s a seller’s market. So, just having your home listed means you’re well on your way to the bank. Right?
Not so fast! It’s still perfectly possible something will happen to stall your plans. There are plenty of things you should do, and avoid, to make sure you actually make it to closing day.
“When properties are moving quickly, if your home doesn’t sell within the first couple of weeks, buyers will start to perceive your home as market-worn,” says Dave Fry of The Fry Group, a Keller Williams premier realty in Minneapolis–Saint Paul. “They’ll assume there is an issue with it and consider themselves in a stronger bargaining position or reject the home altogether.”
If you’re selling your home, don’t lay dormant while the real estate agent does all the work. Here are some tips to helping get it sold.
Price to sell
Many factors feed into your sales price: market inventory, perceived vs. actual value, and others. Sellers often fall victim to the lure of a gigantic payday, thinking the higher the price, the higher their take-home. That is simply not true.
“The strategy we hear a lot—‘We can always come down in price’—can be a very costly one,” says Fry. “I understand that nobody wants to leave money on the table, but unfortunately this strategy does exactly that.”
Don’t get booed off the stage
Every home needs a little TLC.
People don’t buy empty, renovated, nice houses. They buy homes. And staging your house correctly makes it a home. Strategic staging offers prospective buyers visual cues to help them picture your house as their home—which can translate to a sale.
Stagers have the ability to make the most out of certain spaces in your home.
Nab them at the curb
The outside of your home is just as important as the inside. Brown grass, sketchy shrubs, wilting flowers, peeling paint—all those and more can disqualify a home before a potential buyer even walks through the door.
You don’t have to completely overhaul everything. You can make cost-effective upgrades by freshly landscaping the yard, tidying up the windows, and cleaning the outside of the home.
First impressions matter. Touch up paint, clean off cobwebs, shine your door handle, freshen up landscaping, and scan for brown spots in the lawn if you have a pet. All of this matters.
Choose your agent wisely
Your best counselor is a good agent—even if you have the nicest house on the block.
Give me a call to learn more about the methods I use to get your home sold.
Remember, your home will not sell itself.
Thank You and Have a Great Day
Marina Jacobson
Broker, SFRDirect: 847-510-5009
Cell: 847-361-5605
Fax: 847-510-5109
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